The debate was heated and the media repercussion remarkable when 85 speakers and participants met in São Paulo last week to discuss legacy of mega-events, lack of sports democracy, FIFA relations and the need for a national Brazilian sports strategy.

There was a loud call for a national Brazilian sports policy as well as for transparency in sport when Play the Game held a seminar in São Paulo last week.

The legacy of the 12 new or refurbished stadiums for the 2014 FIFA World Cup in Brazil will all fall below international average if nothing is done to strengthen the plans for their after-use.

French football team Paris Saint-Germain has recently signed a record sponsorship deal with Qatari National Bank. This deal is only a part in a long-term strategy designed by Qatar to forge national identity with sports as a key-pillar, says journalist and blogger James M. Dorsey in this article that takes a look into the Qatar-France relationship.

Now you can watch two more keynote sessions from the EASM 2012 conference. Lord Triesman and Jérõme Champagne talks about FIFA culture and equality in football, and Jens Sejer Andersen presents Seven sins of omission in sport and James M. Dorsey fills us in on football in the Mid-East.